Femtech Roundtable

• Inclusive Innovation helps founders embed the principles of Diversity, Equity, and Inclusion (DEI) into their organization from the ground up
• Always keeping in mind that your positionality in society impacts the problems you identify and how you solve them
• Understanding the importance of cultural awareness in customer interviews and market research and the impact of lived experience within different communities
• Designing an inclusive product or service involves co-design and co-creation with your target audience
• Hiring for inclusion and gaining a competitive advantage with diversity

• It’s hard for investors/stakeholders to argue with data. If your audience isn’t resonating with a story – prove it to them with data
• Simple market tests (i.e. Facebook ads) can add factual credibility to your argument
• It is possible to test your market and build your product at the same time. Let the market research & data inform incremental developments
• Society has a hard time separating gender/identity from their preconceived notions. Women and minority founders often have their data “fact-checked” instead of being taken at value. We even see this playing out in social media. Check out the “Hank Green Effect”

Part 3 in our fundraising series focused on institutional investors who have a special interest in Femtech. We were honored to have Parneet Dehl, VP of Life Sciences Banking, RBCx; Mona Minhas, Venture Partner, Thrive Venture Fund BDC; Annie Theriault, Managing Partner, Cross Border Impact Ventures join us.

Click to download the following resources:

RBCx Slides
Cross Border Impact Ventures Slides

Non-dilutive funding is an important resource for start-up companies. This week we showcased funding opportunities and resources from NGen, OBIO, SRED (via Ayming) & Thin Air Labs

Click to download the following resources:

Roundtable #4 Slides

NRC-IRAP Handout

Femtech Canada’s Funding Cheat Sheet

1. HyIvy, Rachel Batholomew
2. Marlow, Nadia Ladak
3. Apricotton, Chloe Beaudoin & Jessica Miao
4. joni, Linda Biggs
5. Reya Health, Dallas Barnes
6. Undu Wearables, Katerine Porter
7. AIMA Labs, Jocelyne Wessels
8. Fem Therapeutics, Inara Lalani
9. Peak Pharm Labs, Antuaneete Gomez
10. Cosm Medical, Derek Sham

At the August Roundtable, Femtech founders and aficionados discussed the challenges Femtech companies face in education and awareness building.

Here are the top takeaways from our discussion:

• Use statistics and facts whenever possible
• Be honest about the gaps in research and available information
• Put your material into a context the audience can relate to and dive into the problem details
• Support groups that have women in capital-allocating positions
• Be a part of a start-up community that shares resources

On June 30th, 2022, Femtech Canada kicked off our first roundtable event with a diverse audience of Femtech founders, innovators, researchers, and investors.

We opened the meeting with our origin story, background on our advisory board, and organization goals. Don’t worry if you missed it – we recorded the intro for you!

Here are the highlights from our first discussion!

Fem-what?

Femtech Founders are looking for more support in providing education about this nascent industry across the board from customers and patients to government and investors.

How do we measure impact?

Opportunities for innovation, success and the potential impact of the Femtech industry are relatively new and often misunderstood.

Representation matters

Femtech Canada is committed to challenging the status quo of how women of colour, indigenous women, and members of the 2SLGBTQ+ community are included in, and accurately served by this industry.

Oh, Canada

Canadian founders face distinctly Canadian issues such as: conservative investors, managing the massive US market, and building for a diverse, and remote population to name a few. We’re working to answer the question, how can we as a community help each other navigate this?

Show us the money!

Our community expressed the challenges of fundraising and how sharing resources and tips on bootstrapping and connections with investors who are actually interested in Femtech would go a long way.