HETTAS: Redefining women’s footwear with science and purpose
October 28, 2025
Hettas is leading the charge to improve women’s athletic footwear with science-backed designs.
Hettas is leading the charge to improve women’s athletic footwear with science-backed designs.
Canadian women’s running shoe brand HETTAS invites community investors to help scale its performance footwear line via equity crowdfunding campaign on FrontFundr.
When Apricotton’s Co-Founders, Chloe Beaudoin and Jessica Miao, started their capstone project at Ivey Business School as friends and project partners determined to solve a long-time problem faced by girls
Once dismissed by investors as a niche product, Griffiths sold a majority stake of Knix to Essity for $320 million this year. – Niche to mainstream. Who would have thought that
Toronto-based femtech startup Undu Wearables has recently launched their unique wearable menstrual pain management products across Canada. Period pain impacts 84% of women resulting in 9 days of productivity lost